Zen Cat Yoga Studio

With yoga becoming one of the fastest-growing fitness and mental health practices around the world, it has become difficult for a yoga studio to stand out. The challenge was to create a brand identity to stand out from its competitors by representing the values of yoga and a welcoming community.

The Zen Cat is a hypothetical yoga studio with an approachable personality that provides both live stream and in-person yoga classes.

Deliverables:

• Brand Identity

• Stationary Designs